November 30, 2022

Company expands southern presence and expands trucking capabilities

Union Grove, WI – American Roller is pleased to announce the acquisition of Big River Roller in Paris, Arkansas. The acquisition further expands American Roller’s position in the south and further enhances its capabilities in rubber coverings and core design and manufacturing.

Big River Roller was founded in 2019 by four entrepreneurs who built a successful and growing business during the pandemic. As both companies experienced growing demand from their customer base, the opportunity to join forces and scale capabilities to serve customers was clear.

American Roller, the leader in industrial roll design, covering, and coatings represents the only supplier in the industry with in-house cores, covering, and coatings capabilities and expands this strategy with the acquisition of Big River.

“What Big River accomplished in building their business in a relatively short amount of time is truly inspiring,” said Dan Cahalane, President, and CEO of American Roller. “Our customers are excited to see us expand in this region, and we are thrilled to have such an enthusiastic group leading our efforts.”

In conjunction with this acquisition American Roller expanded their truck runs adding four new service routes. The expanded core manufacturing capability of Big River is integrated into the American Roller engineering process.

“We have admired American Roller since our founding due to their depth of capabilities and the quality they deliver to the market,” said Robert Cox, one of the founding members. “The next phase of our growth is accelerated by joining forces with American Roller and we are excited to be part of the leadership team.”

Terms of the transaction are not being disclosed, but the founding members of Big River are joining in part of the ownership group of American Roller.

About American Roller

American Roller Company is an industry leading provider of engineered services and industrial rollers including rubber and urethane coverings, plasmas coatings, and core fabrication. Founded in 1938 and based in Union Grove, WI, American Roller has multiple facilities throughout the United States and a facility in Canada and China. American Roller is committed to providing its valued customers ever-improving products, services, and performance. For more information, visit

About Big River Roller

Big River Roller was founded in 2019 by four entrepreneurs with experience working for other roller manufacturers and from being on the consumer side. The ownership came together as a group and decided to form Big River to address the needs of the industry. Based in Paris, Arkansas Big River has combined more than 90 years of industry experience with superior technology, ensuring outstand products for all customers. For more information, visit

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